How to Foster a Data-driven Corporate Culture

Recently, The Washington Post published an article about how Google's HR team uses data to optimize their selection of office snacks. And yesterday I found an article about the personas that matter most to business analytics. Not surprisingly, it's not IT, or even the power analyst. It's regular old people like you and me who want to use data to do their jobs better. I happen to work for a company in the business intelligence space (an industry I didn't know existed four years ago as a wide-eyed...